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Seeing natural diamonds from a new perspective

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Desert diamonds: unveil a new palette of natural diamonds

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Inspired by the breath-taking hues of desert landscapes, desert diamonds showcase a spectrum of natural diamond colors…

SPOTLIGHT

Natural diamonds take over Frieze Masters in London

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Celebrate natural diamonds at Frieze Masters as De Beers invites you into an immersive experience like never before.

FEATURED

Taylor Swift The Life of a Showgirl artwork

FEATURED

Taylor Swift wears Desert diamonds on her new album cover, The Life of a Showgirl

WHAT WE'RE LOVING

Julia Fox, Lucky Blue Smith, Ciara shine bright at the Desert diamond launch party

Julia Fox peruses the beautiful Desert diamonds while wearing a Munnu The Gem Palace ring

Friends of A Diamond is Forever gathered at ARTECHOUSE in New York City to celebrate Desert diamonds.

LATEST

Toasty-hued gems that radiate warmth and self-expression – here's why Desert diamonds are our new obsession!

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Forget one-size-fits-all sparkle, the spectrum of Desert diamonds has something for every season

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Discover the timeless beauty of natural diamonds
  • For @keyamour Founder Dana Kiyomura, intuition is key when examining antique natural diamond jewelry. More on her journey coming soon.

#ADiamondIsForever #NaturalDiamonds #NaturalDiamondJewelry #AntiqueDiamonds #AntiqueJewelry #AntiqueJewelryCollector
  • @neillanecouture on the alchemy of #desertdiamonds and how their warm hues evoke something deep within our souls.

💎: @kayjewelers @signetjewelers @levian_jewelry

#ADiamondIsForever #NaturalDiamonds #DiamondRings #DiamondBracelets #DiamondEarrings #DiamondNecklaces #NeilLane
  • A love story told through movement and diamonds 🩰💍

New York City Ballet Principal Dancers Tiler Peck and Roman Mejia wear desert diamonds as they connect through dance on and off stage

💎: @wwake @maggisimpkins @anerijewels @_rosyblue

#desertdiamonds #naturaldiamonds #dance
  • The advice @misfitdiamonds founder & CEO Ashkan Asgari always keeps in mind is to look at natural diamonds with your eyes, not machines.

#ADiamondIsForever #MisfitDiamonds #NaturalDiamonds #NaturalDiamondJewelry #EthicalDiamonds
  • New York City Ballet Principal Dancer Indiana Woodward embodies the essence of desert diamonds through dance and self expression. A celebration of authenticity and individuality; each stone is just as individual as the person who wears it. While wearing desert diamonds, she embraces her own uniqueness and connects with the elemental forces of nature 

💎: @kheprijewels @bijules @neillanecouture @premiergem 

#desertdiamonds #adiamondisforever #naturaldiamonds #jewelryaesthetic
  • Embrace the pressure life throws your way, focusing on the hidden beauty and strengths that’ll be revealed. #desertdiamonds are a great reference point.

💎: @kayjewelers @signetjewelers @levian_jewelry

#ADiamondIsForever #NaturalDiamonds #NaturalDiamondJewelry #DiamondBracelets #JewelryAesthetic
For @keyamour Founder Dana Kiyomura, intuition is key when examining antique natural diamond jewelry. More on her journey coming soon. #ADiamondIsForever #NaturalDiamonds #NaturalDiamondJewelry #AntiqueDiamonds #AntiqueJewelry #AntiqueJewelryCollector
2 days ago
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@neillanecouture on the alchemy of #desertdiamonds and how their warm hues evoke something deep within our souls. 💎: @kayjewelers @signetjewelers @levian_jewelry #ADiamondIsForever #NaturalDiamonds #DiamondRings #DiamondBracelets #DiamondEarrings #DiamondNecklaces #NeilLane
4 days ago
View on Instagram |
2/6
A love story told through movement and diamonds 🩰💍 New York City Ballet Principal Dancers Tiler Peck and Roman Mejia wear desert diamonds as they connect through dance on and off stage 💎: @wwake @maggisimpkins @anerijewels @_rosyblue #desertdiamonds #naturaldiamonds #dance
4 days ago
View on Instagram |
3/6
The advice @misfitdiamonds founder & CEO Ashkan Asgari always keeps in mind is to look at natural diamonds with your eyes, not machines. #ADiamondIsForever #MisfitDiamonds #NaturalDiamonds #NaturalDiamondJewelry #EthicalDiamonds
6 days ago
View on Instagram |
4/6
New York City Ballet Principal Dancer Indiana Woodward embodies the essence of desert diamonds through dance and self expression. A celebration of authenticity and individuality; each stone is just as individual as the person who wears it. While wearing desert diamonds, she embraces her own uniqueness and connects with the elemental forces of nature 💎: @kheprijewels @bijules @neillanecouture @premiergem #desertdiamonds #adiamondisforever #naturaldiamonds #jewelryaesthetic
7 days ago
View on Instagram |
5/6
Embrace the pressure life throws your way, focusing on the hidden beauty and strengths that’ll be revealed. #desertdiamonds are a great reference point. 💎: @kayjewelers @signetjewelers @levian_jewelry #ADiamondIsForever #NaturalDiamonds #NaturalDiamondJewelry #DiamondBracelets #JewelryAesthetic
1 week ago
View on Instagram |
6/6